[PDF/Kindle] Karl Gerstner: Designing Programmes: Programme as Typeface, Typography, Picture, Method by Karl Gerstner
Karl Gerstner: Designing Programmes: Programme as Typeface, Typography, Picture, Method by Karl Gerstner
- Karl Gerstner: Designing Programmes: Programme as Typeface, Typography, Picture, Method
- Karl Gerstner
- Page: 120
- Format: pdf, ePub, mobi, fb2
- ISBN: 9783037785782
- Publisher: Lars Muller Publishers
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Online ebooks free download pdf Karl Gerstner: Designing Programmes: Programme as Typeface, Typography, Picture, Method PDF MOBI in English 9783037785782
Swiss designer and artist Karl Gerstner (1930–2017) had a significant influence on typography and the history and development of postwar graphic design. Designing Programmes is one of his most important and influential works. It was first published in 1964, and reissued in a new design by Lars Müller Publishers in 2007; both editions are now rare (the first almost completely unavailable). Now, Lars Müller reissues the book with its original design. Here, across four essays, Gerstner provides a basic introduction to his design methodology and suggests a model for design in the early days of the computer era. Gerstner's innovation was to propose a rule set or system defined by the designer that would determine all aesthetic decisions for a given product: for example, a logo might also function as a layout grid system or inspire a font. Today the book is especially topical in the context of current developments in computational design. With many examples from the worlds of graphic and product design, music, architecture and art, Designing Programmes inspires the reader to seize on the material, develop it further, and integrate it into his or her own work.
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Karl Gerstner was a Swiss designer, typographer, author and artist. In 1964, Gerstner wrote Designing Programmes which outlined his theories. A programme is a systematic approach to solving a problem which comes from an is broken down into san-serif, roman, german, some other or a combination of typefaces.
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Swiss designer Karl Gerstner passed away on January 2, 2017. In 1964, Gerstner wrote Designing Programmes which outlined his theories. In his theories, a programme is a systematic approach to solving a problem down into san-serif, roman, german, some other or a combination of typefaces.
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